It is just as important to source tickets as it is to sell them successfully. If you want to know how to make the most money on secondary ticket marketplaces like StubHub and Vivid Seats, this blog article will show you the ropes. These pointers can help you, whether you’re just starting out or are an experienced pro, choose the best timings and pricing for your tickets and create informative listings.
Developing Informative Listings
You want to make a good impression with your ticket listings since they are the first impression that potential customers will have of your listing. Make sure all information on the section, row, disclaimers (like “obstructed seating” for example), and extras (such as parking, VIP access, or artist -meet-and-greet) is clear and comprehensive. For the sake of your buyers’ confidence, check that your listings are 100% correct.
Pricing Your Tickets Appropriately
In the ticket resale market, pricing is king. Consider variables like demand, proximity to the event, section and row numbers, and the price of comparable tickets (called “comps” in the business). You can stay competitive without sacrificing potential profit by using dynamic pricing solutions to modify prices in real-time — although you may want to keep an eye on your listings so that these automated tools won’t eliminate your potential profits.
Sales Timing
Your success in selling tickets is highly dependent on the timing of your listing and price adjustments. As the event gets closer, ticket prices tend to change. After major ticket markets sell out, prices may surge in the days leading up to the event, when demand is greatest and supply is limited. Be on the lookout for these tendencies and change your approach appropriately.
Making the Most of Platform Features
Maximize your profits with the aid of each resale platform’s exclusive features. Vivid Seats may provide promotional discounts to customers who sell tickets frequently, while StubHub makes it easy to relist tickets. Get to know these characteristics and put them to good use to boost exposure and bring in more customers.
These are just a few important tips when it comes to selling your inventory. The more you perfect your process, the more money you will earn.
